Merchants Get Proactive Against Chargebacks with SignatureLink's SecureBuy e-Commerce Solutions
2012 June 15 08:14:15 | 945 Views
- Ingabe ikuphatheleni i-MDC, njalo kusizani ukuyivotela? | 2013 May 13 17:03:55 | 3087 views
- Ikuphatheleni iMDC, kusiza ngani ukuyivotela? | 2013 May 08 19:28:47 | 2870 views
- MDC-T on course | 2013 March 27 14:05:12 | 6779 views
- People will vote for a party with sustainable economic programmes | 2013 March 04 02:36:52 | 7599 views
- Introducing: Election (2013) campaign articles | 2013 March 02 11:08:41 | 6124 views
- Facebook friend demands sex, threatens to kill Zim woman | 2013 January 31 17:06:03 | 13262 views
- Google street-view captures couple having sex in an alleyway | 2013 March 08 20:25:11 | 12800 views
- Men have natural aversion to sex with best friends' wives - Study | 2013 March 24 09:36:45 | 8166 views
- Married men who do house work 'get less sex' - Research | 2013 January 30 18:48:04 | 8093 views
- Teenager arrested after Facebook confession | 2013 January 04 09:36:21 | 7235 views
This essentially adds insult to injury, considering that online merchants already experience fraud at a rate double that of other merchants, according to Javelin's 2010 Identity Fraud Report. Chargebacks amount to billions in losses -- but payment acceptance expert Greg Wooten, CEO of e-commerce stabilizer SignatureLink, Inc., believes that merchants can prevent much of this loss by taking a proactive approach to chargeback fraud.
"Chargeback fraud is not only a drain on merchants' time and revenue," comments Wooten. "Disputes with cardholders over fraudulent transactions can also tarnish brand reputation and have repercussions for banking relationships. Banks take chargebacks very seriously. Having chargeback rates higher than a bank's acceptable threshold may cause a business to lose its account. That has a ripple effect, making it difficult to build relationships with other banks."
By implementing pre-fraud preventative measures, however, merchants can save resources -- and perhaps even their businesses. One of the best fraud deterrents comes down to simple psychology, says Wooten: People think twice before committing a crime if they know they must supply a signature in the process. "Humans generally avoid situations in which they will incriminate themselves, and physically signing one's name as a means of certification during an illegal activity is certainly self-incriminating," Wooten pointed out. Consequently, tools like SignatureLink's SecureBuy(TM) -- a virtual electronic signature pad -- prompt many "would-be fraudsters" to abandon a merchant's site.
In cases where users attempt to defraud a merchant anyway, fraud deterrents like SignatureLink SecureBuy(TM) and SignatureLink TransExam(TM) Chargeback Management System give merchants the forensic proof they need to fight back. SignatureLink solutions integrate with any e-commerce platform. Once installed, SecureBuy captures and securely stores customers' legally binding, wet-equivalent signatures, along with screen shots of everything each customer saw and agreed to during every transaction.
At the same time, SignatureLink SecureBuy tracks site visitors and allows merchants to screen out customers through behavior analysis, device authentication and fingerprinting, true IP/proxy piercing and dynamic risk scoring. Each transaction automatically generates a forensic document the merchant can access as needed to prove that a chargeback is fraudulent.
"Our objective with SignatureLink SecureBuy(TM) and TransExam(TM) is to stabilize e-commerce," said Wooten. "We're finding that legitimate customers are comfortable making purchases from sites with SignatureLink SecureBuy(TM), while those who attempt to engage in e-commerce fraud are often deterred by the virtual electronic signature pad. When fraudulent chargebacks do occur, our merchants are quickly and easily able to produce evidence of exactly what happened during any given transaction, then get back to running their businesses."
With its advanced online payment fraud and chargeback management solutions, SignatureLink, Inc. is the e-commerce stabilizer. The company's patented, biometric, wet-signature-equivalent technology has allowed online merchants to accept legally binding electronic signatures since 2005. SignatureLink is led by Greg Wooten, a veteran executive in the emerging technology and financial services industries. Recognized by industry leaders as an e-commerce pioneer and payment acceptance evangelist, Wooten has spoken extensively on the topics of business automation, payment processing, e-commerce and payment fraud prevention for AT&T, Nielson Media, US Financial Services Group, USDT Corporation and the Direct Marketing Association. For more information and to test-drive the SignatureLink CNPS(TM) online signature pad, visit www.signaturelink.com.
Staff Reporter | 2013 May 23 | 742 Views
Mkhululi Mthunzi | 2013 May 23 | 552 Views
Ndou Paul | 2013 May 23 | 1404 Views
Soccer Laduma | 2013 May 23 | 889 Views
Financial Express | 2013 May 23 | 932 Views
Velempini Ndlovu | 2013 May 23 | 1188 Views
ZUPA Team. | 2013 May 23 | 823 Views
Moyo Roy | 2013 May 23 | 3386 Views
Business reporter | 2013 May 23 | 699 Views
Vince Musewe | 2013 May 23 | 956 Views
Sapa | 2013 May 23 | 2007 Views
Sapa | 2013 May 23 | 2235 Views
AFP | 2013 May 23 | 1878 Views
Staff reporter | 2013 May 23 | 3408 Views
Staff reporter | 2013 May 23 | 3627 Views
Staff reporter | 2013 May 23 | 3824 Views
Staff reporter | 2013 May 23 | 3117 Views
Njabulo Ncube | 2013 May 23 | 3238 Views
Staff reporter | 2013 May 23 | 3823 Views
Gordon Rayner and Steven Swinford | 2013 May 23 | 2177 Views
Liberty Dube | 2013 May 23 | 3215 Views
Staff reporter | 2013 May 23 | 2567 Views
Staff reporter | 2013 May 23 | 3721 Views
Staff reporter | 2013 May 23 | 2932 Views
Staff reporter | 2013 May 23 | 2145 Views
BangShowBiz | 2013 May 23 | 1529 Views
Moyo Roy | 2013 May 23 | 677 Views
Staff reporter | 2013 May 23 | 1020 Views
Blessing Ivan Vava | 2013 May 21 | 1845 Views
Staff reporter | 2013 May 21 | 4601 Views
Moyo Roy | 2013 May 20 | 5812 Views
TMZ | 2013 May 20 | 2411 Views
Emmanuel Ndlovu | 2013 May 18 | 2286 Views